There are certain aspects that a recruiter looks for in the job applications depending on their requirement and the position of the job. Thinking from the recruiter's point of view and considering them as the gatekeepers of the selection procedure, it is necessary to think about their short listing criteria. Let us make this point clear with an example. Sample this, there is an applicant who wants a job in a newspaper and wishes to write articles, the desired designation is that of a writer. Now, the recruiters in a recruiting agency who have got this application have to short list appropriate candidates for befitting jobs. He or she receives applications and resumes for freshmen and experienced professionals too.
The candidate who wishes to be in the newspaper industry, highlights her accomplishments first in the resume in which she has proved her mettle for writing, but happens to be a fresher. On the other hand, another experienced professional has submitted a resume which highlights her educational background, which no doubt is impressive but unfortunately at the first glance will not impress the recruiter for that particular job. So what happens is the presentably and the way you format your resume matters a lot here.
Even if one refers to the free resume templates available online, this small yet crucial issue can be solved and the templates along with your analysis of your credentials as well as the format will come to your rescue. Make sure you refer to resume templates that have ample examples of resumes for different kinds of professions, because a resume of a management professional will be different than a journalist's. Relevance rules; remember this.